In this section, you’ll find some of our latest work. As you can see from the variety of projects and clients, we're certainly never bored. Whether it's branding, integrated marketing, web site development, exhibit display, interactive multi-media or package design, our unique marketing methodologies apply across the board. As Bill Regardie once put it, "In business, you are what you appear to be."

Thanks to our clients for their kind testimonials. Have fun.

Brand Design : Pro Feed Pet Nutrition Stores

JUST RELEASED: The Pro Feed retail stores owner wants to take his successful high end, high quality pet nutrition business to franchise. He recognized that he would need a better brand design to do so. Since the quality of product and customer services is right up there with Balducci's, Anthropologie, and Starbucks, we felt that the logo should reflect the 'artisanal' quality and old fashioned values of the ownership.

Click on image to view site in separate window.

Website development: Ella and Boss Luxury Design

From the stylish professionals at locally renowned interior design firm Elements of Design, comes Ella & Boss – the online source for affordable luxury for your home and office. Their high quality style combines tasteful, modern sophistication with classic flair.

In an iPad ready website development, we incorporated their eye for excellence in the creation of this online store by using a concept we call – The Windowless Website. When browsing Ella & Boss products, customers never leave the home page. One click on a product rolls down a product detail, and a purchase button that links to a similarly designed "windowless" shopping cart. This totally new kind of ecommerce site allows for a simple, seamless shopping experience.

Our thanks to Max Liberman and 10oz.com for the exellent coding and help with development, without which this site would not have been possible.

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“I love you guys. You've done a wonderful job for us with Ella & Boss. You are a delight to work with. I've learned so much from you. Our working relationship is everything to me and to Lindsay and Rocky.”

Pamela Culvahouse
Elements of Design, Inc.

Website Redesign: Tara Brach

Tara Brach, Ph.D., is a clinical psychologist as well as a popular teacher of mindfulness (vipassana) meditation. She is the founder of the Insight Meditation Community in Washington, D.C., and author of the Bantam book "Radical Acceptance." We were very pleased when she asked us to redesign her website www.tarabrach.com.

The site had to accomodate her many publications, audio talks and video, as well as her calendar for classes and retreats. The design had to present her remarkable personality in a way that would be accessible not only to her large fan base, but to newcomers unfamiiar with the "skillful means" of Buddhist Meditation techniques.

Click on image to view site in separate window.

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Poster: Great Meadow 4th of July

Great Meadow Equestrian Center in The Plains, VA, is not only famous as the home of the Virginia Gold Cup Steeplechase Races, but for their local display of fireworks on the 4th of July.

As part of the total rebranding of Great Meadow for our dear and respected friend Rob Banner, President, we decided to develop an artisanal typographic vintage style for their collateral marketing materials. This approach pays homage to the long history of equine sports in Virginia as well as uniquely positioning for 'Another Great Year at Great Meadow.'

On an interesting note, several stores and distribution centers requested more posters because customers were either taking the posters or asking for personal copies to hang in their homes. Like Frito Lay chips, we'll just have to make more!

Stay tuned for a limited edition versison to be printed for the 2011 July 4th Holiday.

Click on the image to view a larger version of the Poster.

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Brochure: Great Meadow Twilight Polo

Great Meadow, host to the Virginia Gold Cup steeplechase races, lovingly built a world class international polo field that has been described as one of the best playing surfaces between New York and Aiken, S.C. The Great Meadow Polo Club has over 75 playing members, making it one of the largest in the region. During the summer more than 20,000 fans--young professionals as well as families--gather at Great Meadow with tailgates and picnics to watch the Twilight Polo program with two matches every Saturday night.

As part of the brand redesign for Great Meadow, we continued our artisanal typography in the Program cover given out each week to attendees. Several of our riding and polo playing friends asked us for copies to hang in their barn. I guess the horses have to look at something!

Click on the image to view a larger version of the Program

"Tim Kenney is an expert and current with trends. He surrounds himself with like-minded people who work with great speed and success.”

Robert Banner, President
Great Meadow Foundation

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Direct Mail Postcards: Taylor Construction

In light of the recession, this construction company owner needed to attract homeowners and commercial property managers who were looking for renovations and improvements.

Positioning against 'fly by night' unreliable contractors was important. We developed two benefits: reliability and affordability.

The statement on the Homeowner card in the mirror of a luxurious new bath reads: "Objects in mirror are more affordable than they appear." This got a laugh from the owner and immediate approval.

Business is up we hear.

Click on the image to view a larger version of the Program

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Branding, Naming and Logo Design: Xeo Software

Xeo is an innovative software development company that engineers custom software for business from aviation to universities and non-profits.

After noticing that most software companies' websites were overly technical and cold, we came up with a friendly (yet sophisticated) brand for Xeo.

Starting with naming and positioning, we created a totally new brand from top to bottom. The website we designed for Xeo reflects their new brand with friendly aesthetics and everyday language, to meet the needs of real business owners. It also showcases their wide range of custom software applications. Check out Xeo's website to see how we used a new type of code called jQuery to do this.

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“It’s been a delight to work with you and your team, and the site looks fantastic. I’m most impressed with your originality and creativity.”

Maurice McIver
CEO, Xeo Software

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Branding, Book Design and Web Development:
Terence T. Finn, Author

A former Georgetown professor of history, Terence Finn is an author who is adept at blending history with fiction. Finn provides his readers with insight into the experience of war, while at the same time, revealing the human side of battle. After running numerous nationwide advertising campaigns and designing the cover of When Europe Went Mad, we developed terencefinnbooks.com as a simple, aesthetically pleasing website that made each of his books available all in one place.

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Lana, a dear friend of ours, asked me to redesign her brand, and come up with a new look for her advertising. Lana is a Fashion Editor at Washington Life Magazine, a very accomplished Executive Stylist, and an Event Planner with a magic touch. How could we refuse? For more about Lana visit: http://www.lanaorloffstyle.com

Click image to view the advertisements

When the Looney's came to us to design the packaging for one of their new Fluxx card games, we couldn't have been more excited. This ever-changing card game packaging features a new logo and updated packaging for the fluxx series of games as well as some great illustrations by artist Derek Ring. Pick up a copy in your local game store today!

Click image to view the package design

Employee Navigator is a comprehensive benefit administration system which provides enrollment and insurance carrier data transmission services. Employees, HR and brokers enjoy convenient online access to their benefits coverage 24 hours a day, seven days a week. Our front aimed design portrays the simplicity of the service while presenting it's benefits clearly and effectively.

Click image to view the logo

Building maintenance and repair can be a nightmare for building owners and managers. Hassle Free Commercial Services takes care of all of their customer's building functions; from landscaping to cleaning, from roof to basement, from the inside to the outside, saving clients the burden of hiring contractors. The postcards focus on real situations that building managers face such as power outages, leaky pipes and heat loss. HFCS helps their clients by not only fixing problems when they occur, but by preventing them before they happen.

Being a personal friend and student of Tara Brach’s and a member of the Board at the Insight Meditation Community of Washington, Tim was thrilled when Tara asked for help designing the Book Cover for her first edition at Bantam Books of “Radical Acceptance.” Now in it’s third edition the book is enjoying steady success.

Review
"Radical Acceptance offers gentle wisdom and tender healing, a most excellent medicine for our unworthiness and longing. Breathe, soften, and let these compassionate teachings bless your heart."
— Jack Kornfield, author of A Path with Heart and After the Ecstasy, the Laundry

The Author
Tara Brach, Ph.D., is a clinical psychologist as well as a Buddhist lay priest and popular teacher of mindfulness (vipassana) meditation. She is the founder of the Insight Meditation Community in Washington, D.C., and has conducted workshops at Spirit Rock Center, Omega Institute, the New York Open Center, and other retreat centers nationwide. She lives in Bethesda, Maryland, with her teenaged son.

Tim Kenney has been composing and producing music soundtracks for film, web and multimedia since 1998. Trading under the name KayaZ, this division of our company has recently enjoyed enough success to warrant the release of the first CD for the general public.

The first CD release party was held at EyeBar in DC and was a surprising success. Thanks to producers SvenskPromo and NuvoMusic for their support and encouragement.

Working under a secret identity has it’s rewards and challenges. Few of our consumers wanted to believe that electronica/dance/techno music was being composed by a mainstream marketing firm run by a middle aged guy in Bethesda--for years people thought KayaZ was a bald, earringed DJ in Santa Monica--but now the secret is out!

Go to www.kayazmusic.com to download MP3s, order the CD and leave your comments, particularly if you want to be invited to the next CD release party!!

Click image to view the website design