Tim Kenney Marketing
TKMP

Tara Brach, Author and Founder IMCW

 

Above, in designing Tara Brach’s website, we had to take into account her unique personality,
her marvelous vision, and her abilities as a gifted teacher.Recently, we updated her website to promote
her latest book, "True Refuge" to allow for direct purchase online.

Psychologist Tara Brach is a leading western teacher of Buddhist meditation, emotional healing and spiritual awakening. She has practiced and taught meditation for over 35 years, with an emphasis on vipassana, also known as mindfulness or insight meditation. Tara is the senior teacher and founder of the Insight Meditation Community of Washington. Tara is the author of Radical Acceptance: Embracing Your Life With the Heart of a Buddha and True Refuge: Finding Peace & Freedom in Your Own Awakened Heart (Bantam, 2013).

Over the years, Tara, a kind friend of TKM, has turned to us to help with her projects and branding. Not only for herself, but IMCW the 2nd largest Buddhist community in the nation.

Tim Kenney Marketing designed employee tees for the Caribbean Plate Restaurant



After designing the cover for "Radical Acceptance," Tara asked us to develop the cover design
for her latest book "True Refuge," both published by Bantam Books. Flowers anyone?

We were asked to help with IMCW’s fundraising. Our first suggesion was to redesign their newsletter as a “refrigerator magnet calendar.” (Below) Second, we suggested a direct mail campaign that included a free book mark, and poster promotion for givers. We increased their fundraising from $ 80,000 the previous year to $ 240,000.

 

Left, the limited edition fund-raising Poster that was given to large donors and sold at auction.